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Zooming in on the New Normal for Businesses

How Gistify is optimizing video recording for digital collaboration

Most people have settled into the reality that, for the foreseeable future, many companies will continue conducting the majority of their business remotely and online. Given this trajectory, rather than thinking of these operational adjustments as temporary, organizations have to view them on a long-term scale, so as to set themselves up for success. Interestingly, as companies see cost savings in this transition, both from employees working from home as well as reduced travel costs, video alternatives are likely to increase regardless of public health outcomes. Today, the main tool businesses are using for collaborative work and meetings is Zoom (or a similar video communications alternative) which enables remote workforces to collaborate and for those collaborative sessions to be recorded. However, just as in “pre-pandemic life,” team members will still occasionally miss digital meetings.

For this reason, many teams have started recording meetings and training sessions so that team members can be caught up, important points can be reviewed, and, when appropriate, the material can be used again and again, increasing its value. If you’re not already recording Zoom meetings and conferences, you should be. After all, having to rely on a notetaker is often problematic, as they may not be thorough enough or may unconsciously insert their own bias. In fact, the concept of notetakers is somewhat precarious, as each team member’s perspective is unique. This makes it difficult if not impossible to capture what’s important for each individual person.

The case for recording video content is clear, but problems arise when people have to re-watch an entire lengthy video just to digest a handful of relevant points (a huge waste of time).

So, wouldn’t it be nice if your team could easily extract value from those saved meetings and calls within seconds?

This is where Gistify comes in

With Gistify, people can quickly and easily review recorded meeting content as well as hone in on the most important points or what is most relevant for them. Using patent-pending Gistify technology, anyone can review and identify key moments from their meetings, lectures and conference calls simply by scrolling through the time-varying visualization. For reviewing content already seen, the Gistify visualization allows you to scan the recording and sufficiently recall the information, thereby never having to actually review the underlying, raw media.

How it works

The Gistify service provides a unique visual, a rolling abstract, extracted from the raw media. The visualization is composed of words and word phrases derived from the underlying speech processing technology. Though Gistify is built on AI technology, it more appropriately fits into the category of Intelligence Augmentation (IA), as it demonstrably enhances the abilities of the user interacting with the visualization. This abstract allows one to easily identify relevance or locate something specifically important to them so they never miss a detail.

Imagine being able to find that key moment from your meeting in 30 seconds or less!

Here are 5 important ways that Gistify can drastically improve meeting productivity for businesses and organizations:

  • Allows for review of key points from a missed meeting in a fraction of the time.
  • If notes were taken by a colleague, a Gistified recording reduces any topic bias that may have been inserted. 
  • Assists those with visual, auditory, and/or cognitive impairments.
  • Allows people to zero in on the meeting material that is most important for them. 
  • Offers the viewer the ability to block out “visual noise” including things like repetitive words, filler words, pauses, interruptions, etc.

As we look ahead to optimizing the future of conducting more business online using video technology, we need tools to help us make using this technology more efficient and effective. The potential exists for this “new normal” to actually improve the quality of business and learning, if we can find solutions to the handful of problems that give us all headaches.

Gistify offers a compelling solution to many of those problems.

Test Drive Gistify Today

The Gistify service is a transformative productivity tool, allowing anyone to easily find and extract value from their recorded content.

With Gistify, you get the Gist and skip the rest!

You can visit Gistify.ai to test drive an extensive collection of Gistified media examples across various industries and applications.

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